CASE STUDY

How Gainsight uses Sam,
the AI Sales Engineer

Discover how Gainsight used HeySam to simplify cross-product enablement, allowing their sales engineers to support multiple products with fewer specialists

The Challenge

As Gainsight expanded through multiple mergers and acquisitions (M&A), their sales engineering team faced growing complexity in selling a larger suite of products, such as:
Cross-Product Enablement: Training and enabling Sales Engineers to work across multiple products, without needing specialists for every product

Resource Constraints: Reducing the number of Sales Engineers touching each opportunity while maintaining high levels of product expertise

Employee Ramp-Up and Retention: Onboarding new Solutions Engineers quickly, especially in case of team turnover, while ensuring high quality of work

The Solution

HeySam, the AI Sales Engineer, became the solution to these challenges. Within two weeks, Sam was trained to answer questions for multiple Gainsight products, leading to a quick time to value

Reduced
Ramp Time

HeySam helped Gainsight rapidly onboard new Sales Engineers, even with a growing product suite, without sacrificing expertise or performance by replicating the knowledge and best practices of top performers

Efficient Sales Engineering Model

HeySam empowered Sales Engineers to work across the entire product suite without needing deep specialization in each one. This ensured that a single SE could sell multiple products with ease, driving both productivity and cost-efficiency.

Minimized
Turnover Impact

When a key contributor left, HeySam preserved crucial knowledge and processes, enabling the team to function smoothly. This minimized disruption and allowed Gainsight to maintain high performance with a leaner team

Watch the full video

"What surprised me the most about this is that my team fought for HeySam. It was the one tool that had the strongest sentiment and adoption across the entire team."

Brett Krempges Picture

Brent Krempges


Chief Customer Officer

I've been in your shoes

I had Sales Engineers struggling to support multiple products.
 I hated it. That's why I built Sam.
(friendly tour, not a sales pitch)